Global Marketing

SOUTH AFRICA, AUSTRALIA, SWITZERLAND, ENGLAND, UAE, GREECE, NEW ZEALAND, FRANCE, JAPAN, GERMANY

DESTINATIONS: England (London), France (Paris), Greece (Athens, Santorini), Germany (Stuttgart), Switzerland (Lauterbrunnen, Zurich), UAE (Dubai, Abu Dhabi), Japan (Tokyo, Kyoto), South Africa (Cape Town), Australia (Sydney), New Zealand (Auckland, Rotorua)

You will literally fly around the world in this once in a lifetime program, designed to give students an understanding of the unique challenges, cultural sensitivities, and economic realities of conducting global business (particularly marketing). Students will learn about global business “on-the-ground” through business visits to companies that may include: NielsenIQ in London, Porsche in Germany, SONY in Japan, Amazon in Dubai, Qualtrics and Microsoft in Australia, and All Blacks Rugby in New Zealand.

Students will also experience the cultural heritage that shapes consumers’ lives across the globe. Likely examples include the Tower of London, Big Ben, the Eiffel Tower, Notre Dame, the Louvre,, the Acropolis, Robben Island (where Nelson Mandela was imprisoned ,South Africa Safari, the Burj Khalifa (the world’s tallest building), Sheik Zayed Grand Mosque, the Imperial Palace, Senso Ji Temple, Australia’s Sydney Harbor, and the Whakarewarewa Village / Māori Experience in New Zealand. On the Global Marketing Trip, you will visit some of the best landmarks in the world.

Click here to apply today!