Global Marketing

SOUTH ENGLAND, NORWAY, FRANCE, ITALY, UAE, THAILAND, JAPAN, AUSTRALIA, NEW ZEALAND

DESTINATIONS: England (London), Norway (Bergen, Oslo), France (Paris), Italy (Rome, Cinque Terre), UAE (Dubai, Abu Dhabi), Thailand (Bangkok, Phuket), Japan (Tokyo, Kyoto), Australia (Sydney), New Zealand (Auckland, Rotorua)

You will literally fly around the world in this once-in-a-lifetime program, designed to give students an understanding of the unique challenges, cultural sensitivities, and economic realities of conducting global business (particularly marketing). Students will learn about global business “on the ground” through business visits to companies that may include Google in London, Dyson in Japan, Cargil in Norway, Qualtrics in Australia, and All Blacks Rugby in New Zealand.

Students will also experience the cultural heritage that shapes consumers’ lives across the globe. Likely examples include the Tower of London, Big Ben, the fjords of Norway, the Eiffel Tower, Notre Dame, the Louvre, the Colosseum, the Vatican, the Spanish Steps, the Pantheon, the Burj Khalifa (the world’s tallest building), Sheik Zayed Grand Mosque, the Imperial Palace, Senso Ji Temple, Australia’s Sydney Harbor, and the Whakarewarewa Village/Māori Experience in New Zealand. On the Global Marketing Trip, you will visit some of the best landmarks in the world.

Click here to apply today!