The FIFA World Cup isn’t just a tournament, it’s a global obsession, a political stage, an economic engine, and a cultural megaphone. With the next World Cup coming to the United States, this Latin American Studies panel is your chance to see what the world’s biggest sporting event reveals about identity, nationalism, migration, media, money, and power, especially across Latin America and the Americas more broadly.
Join BYU faculty Jonathan Wade, Ryan Hill, and Patricia Andrade (Department of Spanish and Portuguese), and Jeff Shumway, Cacey Farnsworth, and Christopher Jones (Department of History) for a fast-moving conversation on the history of the World Cup, the stories we tell through fut(e)bol, and the stakes that make these matches matter beyond the pitch. Whether you’re a lifelong fan, a skeptic, or a total newcomer, come for the spectacle, stay for the insights, and leave seeing the game and the world differently.
Part of our winter 2026 lecture series, "Sport and Society."