Come to Europe for the best of the best in experience design and management. Join us for 2+ weeks for an exciting experience “safari” touring experience hot spots: London, Denmark, Finland, and Iceland. These places know something about the Good Life and how to design great experiences. They represent the happiest countries in the world (Finland #1, Denmark #2, Iceland #4) and we expect to learn a thing or two from them. Savor and consider the successful festivals, theme parks, theatres, tourist attractions, museums, cooking classes, and immersive experiences available in this program. We will visit places like Harry Potter Studios in London, Lego House in Denmark, and the Blue Lagoon in Iceland. Members of the World Experience Organization will meet with students at the venues they have recommended for our visit. Experience design and management has developed as a focus for businesses and research in Europe more quickly than it has in the United States, so there is much to learn from these experience experts. The program is designed for Experience Design and Management students and fulfills a program elective for them, but students from other majors are also welcomed to apply. Students will gain a greater understanding of the key elements of successful experience design and management, participate in the discovery of new knowledge about experience design as they take part in experience research projects with faculty, apply measures of experience impact to the experiences they visit, evaluate the quality of experiences, and create and stage unique experiences during the program for their trip colleagues.
Europe Experience Design & Management
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DATES
22 May–8 June 2022
HOUSING
Students will stay in hotels, apartments, and hostels with other students in the program. The program will arrange all housing.
COURSES
Students must take 6 credit hours.
BUSM 430—Introduction to International Business—to be completed before leaving for Europe
EXDM 490R—Special Topics in Experience Design and Management
This program will fulfill course and foreign experience requirements for the Global Management Certificate offered by the Marriott School.
COST
$5,500–5,800
Includes BYU undergraduate full tuition (increased cost for graduates and non-LDS students), airfare, transfers, group travel within Europe, housing, most breakfasts, group experience activities, and international health insurance.
Does not include other meals, personal experiences, and personal expenses.
PREPARATION
BYU welcomes students from any university to apply to participate on our study abroad programs. However, internships and direct enrollment programs are limited to BYU Provo students. An international preparation course (IAS 201R, 1 credit hour) will be held during second block of Winter semester 2022, Thursdays 4–6 pm.
All participants are required to show proof of complete COVID-19 vaccination by the time the program prep class begins.
FUNDING SOURCES
Regular BYU tuition scholarships, Pell Grants, and Federal Insured Student Loans may be applied to Study Abroad programs.
Students who submit the financial aid section of the ISP application, and who have a current FAFSA form on file at the Financial Aid Office (A-41 ASB), will be considered for a Study Abroad scholarship.
Academic departments and colleges may assist with scholarships and grants. Private grants and scholarships outside of BYU may also assist (see kennedy.byu.edu/isp/financial-aid/).
APPLICATION PROCESS
Complete the online application at kennedy.byu.edu/apply. A nonrefundable $35 application fee is required.
Applicants will be interviewed once the application is complete and will be notified via e-mail of their acceptance into the program.
Please refer to the 2022 Payment Information document for payment schedule (see kennedy.byu.edu/isp-forms/ISPpayments2022.pdf).
Deadline: 1 December 2021
FACULTY
Brian Hill, a professor of Experience Design and Management, is the director of the program. He has directed 8 study abroad programs to New Zealand, Australia, Fiji, and Europe.
Neil Lundberg, professor and chair of Experience Design and Management, is the co-director.
SCHEDULE AND TIME COMMITMENT
An intensive, condensed course will be taught the first weeks of Spring Term prior to travel. Students must arrive with the group and may not leave the group until the program is complete.
INTERESTED STUDENTS SHOULD CONTACT
Professor Brian Hill
brian_hill@byu.edu
International Study Programs
101 HRCB
(801) 422-3686
isp@byu.edu
PROGRAM ADJUSTMENTS
International Study Programs (ISP) reserves the right to cancel this program, revise its offerings, or make any adjustments to the preliminary cost. If it becomes necessary for ISP to cancel a program, all program payments made to BYU ISP will be refunded to the student’s BYU financial account. ISP is the only office authorized to cancel any of its programs.